Podcasting has undeniably carved a unique space in the world of entertainment and information. What was once considered a niche medium has blossomed into a thriving industry, boasting millions of shows and episodes. While individual creativity and uniqueness remain at the core of...

New podcast hosts always ask the question, how does is my podcast doing? The average number of downloads for a podcast can vary significantly depending on the show's niche, content quality, marketing efforts, and target audience.There is no one-size-fits-all answer to this question.

Additionally,...

You've launched your show, and people are listening. You've probably spent a big chunk of change on equipment, and all the things you need to create a great show.  You might be wondering how do I monetize my podcast? Well I am glad you asked. There are a variety ways for a podcasters to earn...

Amplify Your Author Brand: The Power of Podcasting for Book Marketing and Audience Expansion

In today's digital age, authors face an increasingly competitive landscape when it comes to promoting their books and engaging with readers. While traditional marketing methods still hold value, there's a...

Podcast positioning refers to the strategic approach taken by podcast creators to establish their podcasts within a specific niche or target audience. It involves defining and highlighting the unique qualities, themes, and value propositions of a podcast to differentiate it from other podcasts in...

It's been over a century since the advent of radio broadcasting, and it's still a powerful medium that thrives in our fast-paced digital world. But as the digital landscape continues to evolve, there's a newer medium that has been steadily gaining popularity - podcasting. There's an...

The Imperative Role of SEO and Generative AI in Driving Traffic to Your Podcast and Website

As we are increasingly moving towards a digital-first economy, establishing a robust online presence has become essential for businesses worldwide. Having a website is not enough anymore; you must ensure...

Website vs. Social Media

by Jodi Howe

We are in the business of communication. And many of us take advantage of social media platforms to communicate with our audiences. Whether it's Facebook, Instagram, Twitter, Pinterest, LinkedIn, or many other options, it is a great way to reach our...

Voices of Hope

by Jodi Howe

I recently moderated a conference featuring five authors with newly released books!

It became our second annual conference, and we offer it around Christmas time, sharing gift ideas in the form of books and other fun ideas to share with our friends and...

Motivational Affirmations!

by Jodi Howe

I was at the gym today, and often when I'm at the gym, depending on my mood, God will download some pretty cool content for podcast ideas, blogs, and more.  

The Problem is I don't carry my phone in the gym, so I have to depend on my...

Content Creators "Go-To's"!

by Jodi Howe

As content creators, we must devise new and creative ways to speak to our audiences.

And that is no easy task.

Often times we will sit and stare at our computer screens or devices, and nothing seems to come from the files stored in our...

Downloads got you down?

by Jodi Howe

Before I started podcasting, the only definition of download I knew of was downloading a file on your computer, phone, or tablet.

But once you start the process of podcasting, that word's "meaning" takes on a life of its own! Like:

• How many...