Do you have a journalist, a reporter, or a podcaster whom you admire based on his or her ability to draw a compelling story out of an individual? During an interview, you, as the podcast host, should have one goal. When you interview someone, whether it is a friend, co-worker, or a seasoned...

What is a podcast review? 

A podcast review is a concise statement or paragraph written by a listener of a podcast. Podcast reviews have the purpose of informing potential listeners of the benefits of listening to the show being reviewed. Podcast reviews often highlight the reasons why the...

Businesses all across the nation are hiring creative marketing professionals to help their brands develop and gain exposure to a wide array of people within their chosen niches. Due to recent events and circumstances, many businesses have been forced to implement new marketing strategies and...

We have had numerous people ask us questions regarding the marketing and promotion of podcasts. So, we wanted to give you ten creative strategies for marketing your show on social media. These are strategies that Spark Media founder Misty Phillip has utilized to increase the visibility of her...

It is likely that at some point, you have heard the term “zone of genius.” Simply put, the zone of genius is your area of expertise. Some podcasters believe that they have to address every area of the podcasting process on their own to be successful. This belief often leads to a cycle...

If you have been around podcasting for any length of time, you have likely heard about podcast reviews. Whether you have heard the term from a seasoned host on your favorite podcast or from a friend who asked you to leave a review of their show, it is common for newer podcasters not to...

Many people dream of starting a podcast. Some of them will do so, and some will not. Often, the podcasting dream does not become a reality due to the fear of starting something new, the doubts that arise about one’s message, and the feeling that the message does not matter. Today, we want...

A common question of most podcasters is, "what is the easiest way to grow my platform, gain more listeners, and have a larger influence?" There is no magic formula for podcasting success, but there are several things that you, as the host, can do to increase your listenership and grow your...

When people first set out to podcast, they often have the big picture of their podcasts' impact in their minds. Sometimes, they are considering how many people their words will reach. Other times, they have thoughts as to whether their words will reach anyone at all. Podcasting is hard work. At...

Many authors are confident that the Lord has called them to write words that impact the Kingdom of Heaven. These authors spend days, weeks, months, and years putting pen to paper or typing words on a keyboard to form books that point readers to Jesus. In the past, being a prolific writer was the...

Many new podcasters are so ecstatic to start a podcast that they forget one of the key strategies for success - a launch plan. Launch plans keep you on track to obtaining your goals; they help dedicated listeners find your show, allowing you to plan ahead. In this post, we will cover the...

Many podcasters are ready to launch the podcast of their dreams, but they are unsure what type of equipment to purchase. To eliminate this frustration, Misty Phillip, the founder of Spark Media, created a useful guide. Today, we are going to share our knowledge of the technical side of...