We have had numerous people ask us questions regarding the marketing and promotion of podcasts. So, we wanted to give you ten creative strategies for marketing your show on social media. These are strategies that Spark Media founder Misty Phillip has utilized to increase the visibility of her podcas...

It is likely that at some point, you have heard the term “zone of genius.” Simply put, the zone of genius is your area of expertise. Some podcasters believe that they have to address every area of the podcasting process on their own to be successful. This belief often leads to a cycle of exhaustion,...

If you have been around podcasting for any length of time, you have likely heard about podcast reviews. Whether you have heard the term from a seasoned host on your favorite podcast or from a friend who asked you to leave a review of their show, it is common for newer podcasters not to understand...

Many people dream of starting a podcast. Some of them will do so, and some will not. Often, the podcasting dream does not become a reality due to the fear of starting something new, the doubts that arise about one’s message, and the feeling that the message does not matter. Today, we want to dispel ...

A common question of most podcasters is, "what is the easiest way to grow my platform, gain more listeners, and have a larger influence?" There is no magic formula for podcasting success, but there are several things that you, as the host, can do to increase your listenership and grow your platform....

When people first set out to podcast, they often have the big picture of their podcasts' impact in their minds. Sometimes, they are considering how many people their words will reach. Other times, they have thoughts as to whether their words will reach anyone at all. Podcasting is hard work. At Spar...

Many authors are confident that the Lord has called them to write words that impact the Kingdom of Heaven. These authors spend days, weeks, months, and years putting pen to paper or typing words on a keyboard to form books that point readers to Jesus. In the past, being a prolific writer was the onl...

Many new podcasters are so ecstatic to start a podcast that they forget one of the key strategies for success - a launch plan. Launch plans keep you on track to obtaining your goals; they help dedicated listeners find your show, allowing you to plan ahead. In this post, we will cover the importance ...

Many podcasters are ready to launch the podcast of their dreams, but they are unsure what type of equipment to purchase. To eliminate this frustration, Misty Phillip, the founder of Spark Media, created a useful guide. Today, we are going to share our knowledge of the technical side of podcasting. M...

If you are considering starting a Christian podcast in 2021, there are many reasons to do so. At Spark Media, we believe that everyone has both a voice and a story to share. In sharing your story, you are bringing God glory and helping advance the Kingdom of Heaven. Podcasting is an excellent medium...

What are podcast show notes, and where can I find them?

Podcast show notes can take many forms. The show notes allow podcast hosts to summarize episodes, highlight key points, and share about resources mentioned within an interview or an episode. Show notes can be short and concise, or they could c...

5 Ideas for a Killer Podcast Call to Action 

Regardless of how long you have been a podcast host, the chances are that you have heard others speak about adding a call to action to their episodes. Calls to action are worthwhile yet straightforward statements made toward the end of an episode that en...